I am researching and empathising with your business' aspirations and user's needs. Understanding the challenges and working towards a well defined problem definition that paves the way for actionable insights.
With all the information gathered during our discovery journey, I facilitate workshops together with key stakeholders for ideation and prioritisation. This step enables us to hone in on key directions and opportunities, ultimately shaping a focused design brief.
With my creative background, I explore an array of innovative ideas and work on developing wireframes, rapid prototyping, and usability testing to achieve a comprehensive outcome. Additionally, I collaborate closely with the development team to ensure smooth and seamless implementation.