I am researching and empathizing with your business' and user's needs and aspirations. Understanding your unique challenges lays the foundation for a well-defined problem statement that paves the way for actionable insights.
With all the data gathered during our discovery journey, I facilitate workshops together with key stakeholders for ideation and prioritisation. This step enables me to hone in on key directions and opportunities, ultimately shaping a focused design brief.
With my creative background, I explore an array of innovative ideas and work on developing wireframes, rapid prototyping, and usability testing to achieve a comprehensive outcome. Additionally, I collaborate closely with the development team to ensure smooth and seamless implementation.